Beauty Just Got Personal
By Aasit Thakkar The new normal is shifting beauty into a spiritually intrinsic need. Each December, Pantone unveils its Colour of the Year, setting off a wave of global events [...]
Virtual collaboration – Creative opportunity or trendy affliction?
If you couldn't attend Profs. Marie Taillard & Daniela Lup's masterclass about virtual collaboration, here is your chance! Have a look to a real life example by following students from [...]
Career spotlight: Elena Lavezzi
Recently nominated by Forbes IT among the 100 most successful women in Italy, MMK alumna Elena Lavezzi kindly accepted to answer our questions. From her graduation in 2013 to Uber, [...]
L’Oréal Big Picture 2020: Reimagined
A third of the planet being locked down forced faculty from ESCP Business School and their partners at L’Oréal to find an alternative way to run L’Oréal Big Picture 2020, [...]
How brands use the Covid-19 crisis to reposition themselves
As the Covid-19 continues to spread around the world, the pressure on businesses to address a new reality has been immense at every level. While it is still too early [...]
Is Big Data a marketer’s dream come true?
By Laure Claire & Benoit Reillier The concept of "big-data" is on everybody's lips these days. As every self-respecting new buzzword, "big-data" may be a bit over hyped but this doesn't mean that [...]
Building an AdTech Startup: How Marketing Technology Is Changing Recruitment
Artur Lapinsch is the Founder of Perengo DSP, a programmatic recruitment platform recently acquired by TMP Worldwide. He is also an Alumnus of ESCP Business School’s innovative MSc in Marketing [...]
MSc in Marketing & Creativity ranked in Top 10 worldwide by QS
ESCP Business School's MSc in Marketing & Creativity (MMK) has been ranked 6th worldwide in the QS Master in Marketing Rankings 2020. An impressive 98% of the programme's graduates [...]
What is the Secret of Building a Disruptive App? Here’s What You Need to Know
App Annie reports that the global app economy will be worth a staggering US $6.3 trillion by 2021, up from US $1.3 trillion in 2016 due to device growth and [...]
Creative Predictive Analytics Challenge: How Can Your Data Make an Impact?
Last month, ESCP Business School's Associate Professor Dr Hsin-Hsuan Meg Lee kicked-off a one-week project in collaboration with Dr Lorena Blasco-Arcas, Academic Director of the MSc in Marketing & Digital [...]
How this Young Head of Innovation Shapes the Future of Retail for a Global Brand’s Flagship Store
Ramona Tudosescu, Head of Innovation of Galeries Lafayette Champs-Élysées, reveals how she brings the latest digital technology into the retail experience and how ESCP Business School's MSc in Creativity Marketing [...]
The Power of a Strong Concept in Marketing #BIGPICTURE2019
Written by Laurent François, Creative Strategist and Founder of RE-UP Last month, I had the opportunity to be a coach for the 9th edition of the L'Oréal's Big Picture. Big [...]
Disruption in the Workplace of the Future and How You Can Anticipate It
Many worry that the growth of digital transformation and AI will lead to machines and robots replacing human workers and see this advancement in technology as a threat, rather than [...]
Professorship in Creativity Marketing
PROFESSORSHIP IN CREATIVITY MARKETING #theinnovationfactory by L'Oréal A fascinating day offered to ESCP Business School students by the L'Oréal Professorship in Creativity Marketing. GENEROUS WOULD BE THE MOST APPROPRIATE WORD [...]
Why we should be worried about the global AI rat race
ESCP Business School professor Dr Terence Tse shares new insights on the progress of AI. The global AI race is moving faster than ever, with countries competing to become number [...]
WE WANT TO HEAR
FROM YOU
Sulium vertemne am inat patifenia re estidemus bonsignat, citiur per imure egeresil tum inatuis vastimissil viumusum tam ducte noratuium.
STAY IN THE LOOP
Sulium vertemne am inat patifenia re estidemus bonsignat, citiur per imure egeresil tum inatuis vastimissil viumusum tam ducte noratuium.
