Behind the scenes of branding
MMK students dove deeper into understanding brands with a visit to London’s Museum of Brands.
Storytelling through sight, sound, and space
Theatre company Punchdrunk shows MMK students what it’s like to tell stories with more than just words.
Beyond the brief: Outside-the-box thinking for crafting campaigns
MMK students were challenged to come up with purposeful communication in line with key Ferrari values, while promoting sustainability.
5 Tips for honing creativity in business
Students from the Entrepreneurship and Digital Transformation track showcase creativity in this summer's Jean-Baptiste Say Entrepreneurship Festival.
Channelling creativity through all channels
This year’s Fashion and Luxury track students from the MMK got to work on a special project for CHANEL as part of their Omnichannel Management course.
What makes a great story?
The winners of this year’s L’Oréal Big Picture Project talk about what it means to make a story that sells.
Embracing the Normal You
https://www.youtube.com/watch?v=RNauu8mgsJk By MMK Student Shaurya Singh
No PowerPoint Allowed!
This post is not another tribute to Jeff Bezos for [...]
Creative Learning Process
What is creativity? How do we define it? And most [...]
Career spotlight: Ashleigh Steinhobel
While reading Campaign Magazine we came across a very interesting [...]
