The challenge to remain relevant
By Laura Hayes, MMK Student A series of recent events, [...]
Creativity and its box
By Dr Vlad Glaveanu It is exasperatingly common to hear [...]
Ben Voyer live on Sky News!
Dr BenVoyer discussed a report by Which? showing how manufacturers [...]
Being creative in marketing research: the rise of modern technologies
By Dr Ben Voyer, Associate Professor at ESCP Business School [...]
Are retail stores dinosaurs?
By Dr Minas Kastanakis, Associate Professor at ESCP Business School [...]
The 2013 ‘Business in Europe’ seminar starts this week
ESCP Business School is delighted to be hosting the London [...]
Kristine de Valck, dry chicken, and paintball
By Dr Tom van Laer This week, my colleagues and [...]
Getting to grips with Big Data and how to extract value from it
By Dr Marie Taillard, CMC Director In the morning-after analyses [...]
ESCP Business School hosts the first Creativity Marketing Research Seminar for 2013
The Creativity Marketing Centre (CMC) at ESCP Business School is hosting a series [...]
Lego bricks; a product that would not exist without individual creativity
By Alkimini Gritzali In the modern marketing theory, all [...]
